The commercial property sector has recognised the benefits of fully embracing digitalisation. JLL, a market leader in this space, sought to generate even more value for their customers, committing to a truly scalable digital transformation.
As various European JLL subsidiaries were also undertaking projects to modernise their customer databases at the same time, to ensure consistency across the board, our recommendation was Microsoft Dynamics CRM.
"Customer data is key to the digital transformation process. Our end goal is to get to know and serve our customers better. To do this, we needed a new CRM system that would provide all our departments with a 360-degree view of every customer."
Jean-Philip Vroninks, CEO, JLL Belux